Why I Don’t Give a Damn about #TheDress

by Sonia Simone
Six months (or six days) from now, maybe I’ll come update this topic with the latest trending topic. Because #TheDress, the latest distraction-of-the-moment, will feel utterly tired. One reason that earning attention isn’t the same thing as earning business is that the Internet is prone to these little waves of irrelevance that hook everyone in for a few moments. CMO.Read the full article