25 Marketing Resources that Drive Inbound Traffic from Around the Web: May 1, 2015

Posted April 30, 2015 by Adam Polaszewski | Search Optimization Your website isn’t the only place you need to make optimizations for search engines—take full advantage of all of your media assets, including PDFs. Learn how to optimize your PDFs for search engines from Damon Rutherford at Econsultancy.Read the full article

  • New Law Would Ban Companies From Penalizing Customers Who Write Negative Reviews

    consumerist.com - 10 readers, 54 Tweets - For the last couple of years, we've been telling you about ridiculous, so-called "non-disparagement" clauses that threaten customers with financial penalties for writing (or threatening to write, o...

  • How To Make Online Reviews Work For You

    forbes.com - 11 readers, 30 Tweets - Reputation is everything to businesses, especially in the online world where word of mouth spreads like wildfire. This “Megaphone effect” – where anyone with a computer or mobile device can be read by thousands of people everywhere – has changed the rules of the game: while advertisers are not seen [...]