Weekly PPC Update: Back to School for Advertisers Edition

by Tom Demers
Say what? Are we seriously talking about Back to School shopping in May? Why, yes, yes we are. But don’t blame me; blame Bing Ads. Okay, you can blame me, too. But in all seriousness, it IS May…so it’s a pretty good time to start thinking about your Back to School campaigns and working on your creative and such, given that it’s a few (very) short months until you’re going to wa ...Read the full article