Why Influencer Marketing Is a Good Deal for Everyone: Analyzing Uber & G-Eazy

by Jade Furubayashi
We all know how beneficial influencer marketing can be for brands, but what about for the taste-maker? We recently analyzed the performance of Uber, the mobile-app-based transportation service (you might’ve heard of them), who partners with musicians to provide a unique experience with their fans in cities across the country.Read the full article