The most important word in marketing

Yes, there is a most important word in marketing. It’s not niche or product or even Facebook. But before I tell you what I think it is, will you let me tell you a little story to explain what it is? You will? Of course you will. You really have no choice do you? The most important word in marketing A few years ago I was helping out a marketing manager who was in charge of se ...Read the full article