Mobilegeddon “Inaccurate” to Describe Google’s Mobile Friendly Algo

by Jennifer Slegg
At SMX Sydney, Gary Illyes addressed the topic of the mobile friendly algo, and more specifically, the term “Mobilegeddon” that has been commonly used as its unofficial name, and said,”The term mobilegeddon is inaccurate”. The term “Mobilegeddon” started because Google didn’t have an internal name for the mobile friendly algo other than, you guessed it, “mobile friendly algo”.Read the full article