The three-pronged secret to ShopStyle’s unlikely success

ShopStyle is a “unicorn,” according to Anna Fieler, the company’s executive vp of marketing. A catalogue of 12 million clothing and accessory items from over 1,000 brands, ShopStyle acts as a discovery and search engine for shoppers and a sale aggregator for its affiliates. Since it was acquired by millennial media company PopSugar in 2007, ShopStyle has built a strong follo ...Read the full article