[Report] European Mobile Carriers Consider Targeting Google By Blocking Mobile Ads

by Ginny Marvin
The Financial Times reported Thursday that several European mobile carriers plan to block advertising as a way to stand up to the likes of Google, Yahoo and AOL, but primarily Google. The report cites anonymous sources from mobile carriers stating that they plan to activate ad blocking software from Shine, an Israeli-based firm, now installed in their data centers that can k ...Read the full article