Content Catchup: Facebook Instant Articles, the User-Generated Brand Mag, and More Must-Reads

by Joe Lazauskas
Here’s what you missed while speaking in marketing acronyms and quietly wondering WTF your life has become… 3 Questions You Need to Answer Before Launching a Microsite In the second part of her microsite series, Melissa Lafsky Wall gives an outstanding overview of how to decide whether to launch a microsite or not: Even more so than other content marketing initiatives, microsites require serio.Read the full article