6 Market Research Strategies for Hyperlocal Startups

by Stephanie Miles
For new businesses entering the hyperlocal sphere, identifying an audience of potential users or clients — whether that’s as broad as smartphone users across the U.S. or as narrow as yoga instructors on the East Coast — is critical. By conducting in-depth market research, and investigating the needs of their target market, hyperlocal vendors can determine everything from poten ...Read the full article