5 Native Smartphone Features That Boost Mobile Experience

by Linda Bustos
Mobile commerce is not desktop 2.0, and your mobile website or app is not merely a shrunken-down version of your e-store. Mobile is its own animal, with its own use context and utility. Mobile devices have 5 native features that ecommerce marketers and developers can embrace to augment the smartphone or tablet experience: voice, accelerometer, camera, GPS and device pairing.Read the full article