Win of the Week – 111% Increase in CTR for Bike Tours

by Madeline Milani
Which of the two ads below do you think performed better? Both used the same title text and URL (which is why the URL is not included in the images below). The body copy is the only difference between the two ads. Look closely and you’ll notice the ads are quite similar. They include the same basic ideas, the same numbers.Read the full article