WTF Is a Vertically Integrated Media Co. and Why Would I Want One?

by Sam Slaughter
If you’re one of those people that follow the ins and outs of the media world, you’ve probably heard the phrase “vertically integrated media company” tossed about a lot of late. And if you’re a person without an MBA or experience working in management consulting, you probably have a relatively tenuous grasp on what that means. Well, you’re in good company.Read the full article