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mashable.com - 13 readers, 544 Tweets - It was fall 2005, and Ben Lerer and Adam Rich, both semi-recent graduates of the University of Pennsylvania, were ready to send out the first installment of their email newslett...
adweek.com - 11 readers, 129 Tweets - Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula. The digital publisher announced the creation of The CoLab, its own in-house agency that will work with brands to create native activations and content.