B2B Marketing Roundup: Resources, Trends and Case Studies to Prep for #BMA15

by Lee Odden
For nearly 900 B2B marketers, this week will bring a cornucopia of ideas, insights and networking opportunities to the BMA National conference in Chicago. There’s a lot going on in the B2B marketing space from the increase in humanization of business marketing content to the application of big data, the impact of video, mobile and ecommerce.Read the full article