Email Opens, Conversions, and Read Times by Device Type

Two-thirds (67%) of all US email opens occurred on a mobile device in 1Q15, according to a recent report from Movable Ink. The report was based on data from 1.2 billion email opens that occurred between January and March 2015 in the United States. The emails were sent by Movable Ink’s customer base, which includes more than 250 enterprise B2C marketers from the retail, tr ...Read the full article