Social Media Change Agents Must Embrace Geoffrey Moore Technology Adoption Lifecycle

Do you ever feel like you are running up against brick wall, obstacle after obstacle when it comes to trying to get people on board with your social media, digital marketing or social business plan? Do you feel as if nobody around you “gets it?” Or that the people around you might be just stupid or clueless? Smart, social savvy marketers who at the heart are innovators and change makers oft.Read the full article