3 Crazy PPC CRO Hacks To Boost Conversion Rates Right Now

by Larry Kim
My dear marketer, I don’t want to be the one to tell you this (actually, I do), but you’ve been led astray. The cold, hard truth about conversion rate optimization (CRO) in PPC just isn’t what you think. Here it is — are you ready for it? The truth about PPC ads and conversion is that, on average, most PPC ad copy optimizations have absolutely NO impact on conversion rates.Read the full article