Is Your Designer Killing Your Conversions?

“That big, colorful button looked sooooo 2010, so I made it transparent. It’s much cleaner now.” Image source. Have you ever worked with a designer who was more interested in fancy animations and cutting-edge technology than in creating a page that actually resonates with you and your audience? While I’ve been lucky enough to work with many talented, pragmatic designers, I’d ...Read the full article