Hanes Will Send You To Disney If You Find Lost Socks In The Park

by Steve Hall
Working with The Martin Agency, clothing company Hanes has launched #FollowThatSock, a campaign which encourages people to find lost socks in a virtual Disney World. Players have a chance to win a trip to the real Disney World. The campaign, which runs through June 8, kicked off with a video that introduces the the Sock family, a family of, yes, socks who are on a Disney World vacation.Read the full article