Apple Watch Sales: 8 Million Or 40 Million? Guesses Are All Over The Place

by Greg Sterling
This morning Apple announced expanded availability of the Apple Watch. The company has not issued any sales figures but did say this in its press release: “The response to Apple Watch has surpassed our expectations in every way.” What does that mean? Is it typical Apple self-promotion; does it refer to early adopter enthusiasm? Or does it refer to sales that have outstripped ...Read the full article