The Curious Secret to Building Trust and Credibility

Ever wonder how you could get more people to believe you? To trust you? It’s easy, actually. And quite odd the way it works. What’s the secret? Never tell anyone more than they’ll believe. Sounds like a moronic statement, right? It’s not. See, the moment your claim passes the point of believability, credibility drops off like a rock. Unless, of course, you introduce the disadvantages first.Read the full article