Interview: Content Marketing Words of Wisdom from Kristina Halvorson #CMWorld

by Lee Odden
When it comes to content strategy for the web, Kristina Halvorson wrote the book. Literally. Now in its second edition, Content Strategy for the Web is widely recognized as the go-to resource for successful content strategy. Kristina is also the CEO and Founder of Brain Traffic, and the founder of the Confab conference series.Read the full article