Report: Mobile Now Accounts For 22% Of All Email-Generated Revenue & 45% Of All Email Clicks

by Amy Gesenhues
Mobile email revenue is continuing to rise, up 12 percent in Q1 2015 over Q4 2014 according to Yesmail’s latest quarterly email marketing report. Analyzing billions of marketing emails sent during the first quarter of this year, Yesmail found that the proportion of mobile email clicks increased ten percent between Q4 2014 and Q1 2015, with mobile now representing 45 percent ...Read the full article