The Rise of Inside Sales in 2015

by Jenn Lisak
According to Sirius Decisions, 67% of the buyer’s journey is now done digitally. That means that almost 70% of the purchase decision is made before prospects even initiate a meaningful conversation with sales. If you aren’t providing value before that first interaction with the rep, then you’re most likely not going to be a contender for your prospect’s affection.Read the full article