#SFSW15 VIDEO: Deep Linking Will Solve Some of Mobile’s Problems — But Not All

#SFSW15 VIDEO: Deep Linking Will Solve Some of Mobile’s Problems — But Not All June 11, 2015 by Joseph Zappa Leave a Comment Filed Under: #SFSW15 With mobile now accounting for the majority of Google searches, it’s fair to say that the mobile majority has arrived. But the platform still lacks some of the infrastructure that helped the web spawn two decades of unparalleled g ...Read the full article

#SFSW15: Panel "How Deep Linking is Upending Mobile Search"

Apps may dominate mobile usage, but the ecosystem is far from perfect: There’s still a deep fragmentation between apps that keeps content in one app from reaching users in another. But a new technology, deep linking, could solve that problem — and, in doing so, dramatically change the dynamics of local search. * Conor Dougherty, Tech Correspondent, New York Times (moderator) * John Milinovich, CEO, URX * Bobby Lo, CEO, Vurb * Danny Bernstein, Director of Product Partnerships/Integrations, Google