Lead Generation for Dummies

by Heidi Cohen
Heidi Cohen Interviews Dana Rothman What’s your best piece of advice for readers looking to improve their marketing? Focus on relevancy. When you are creating content and other marketing programs, focus on what is relevant and interesting for your audience. Today’s buyers expect a higher level of personalization—they expect you, as the marketer, to know everything about them ...Read the full article

Content Marketing Boot Camp