What Marketers Can Learn From The New York Times Mobile Only Experiment

by Jennifer Slegg
The New York Times is undertaking an experiment today where they will require all their employees to use only the mobile version of the site, and not the desktop version. With more than half of their traffic coming from mobile devices, they want their employees to be aware of just how important the mobile version of New York Times is, and hopefully, improve the user experience.Read the full article