Twitter Introduces Autoplay Video; Will Only Charge For Ads 100% In View For 3 Seconds

by Martin Beck
Taking dead aim at the lucrative market for video advertising, Twitter announced today that it will start serving autoplay video to its users. The move is no surprise. Given how well Facebook has been leveraging autoplay — to the tune of 4 billion views a day — it was only a matter of time before Twitter introduced its own way to entice more people to watch video on its platform.Read the full article