Day 2 at #CNX15: One Journey, A Whole Lot of Channels

On Day Two of Salesforce Connections 2015, one thing was clear: marketers are thinking about personalization. Or, to be more accurate, they’re thinking about how to keep in touch with customers across both physical and digital channels. During a morning breakout session, “The Strategic Formula for Email Conversion Success,” Jon Powell, the senior manager of executive researc ...Read the full article