Europe: The Next Big Content Marketing Frontier

by Brett Lofgren
Standing adjacent to Tower Bridge and overlooking the River Thames, I reflected on the past five days: a 100-hour whirlwind of meetings, missed Tube stops, presentations, espresso shots, pints, and meat pies. I’d just finished my last meeting with one of the largest multinational professional services firms in the world, and I was fixated on the future of content marketing. It all began as a U.Read the full article