Preparing Students for Today’s Communication Jobs: Why We Teach Live-Tweeting

If you’re in marketing, communications, journalism, or another social-media-savvy field, you know live-Tweeting an event can be a great audience engagement tactic. It’s also a challenge—you’ve got to think on your feet and craft your messages both quickly and carefully while under pressure. These are some of the reasons several of us at West Texas A&M University have begun ...Read the full article