How to Translate Audience Data to Improve Your Content Marketing Strategy

Let’s face it: You’re either a right-brained or left-brained content marketer. If you’re a right-brained marketer, then the term “audience data” probably makes you squirm uncomfortably. But if you’re a left-brained content marketer, you eat things like audience data for breakfast. Mmmm … data. Here’s why: Right-brained marketers generally depend upon intuition to solve proble ...Read the full article