XpressBuy Brings Shoppable Ads To Mobile DSP PocketMath

by Ginny Marvin
Ad commerce platform XpressBuy and self-service mobile DSP PocketMath announced a partnership that gives brands and retailers using PocketMath the ability to serve ads that allow consumers to make a purchase directly from the ad itself. XpressBuy powers buy buttons in ads from which users can purchase directly from an ad without having to transact on the advertisers’ website.Read the full article