Cannes Questionnaire: How Arthur Sadoun does Cannes

by Shareen Pathak
This week, we’re buttonholing ad execs to ask them how Cannes is going. Today, it’s the notoriously press-shy CEO of Publicis Worldwide, Arthur Sadoun, who is holding forth at a large table on the terrace of the Majestic Hotel with a giant leaflet outlining his big vision to transform the French agency. “I give it to everyone I meet,” he said.Read the full article