Four Reasons to Take Advantage of Facebook's Evolving Video Strategy

Facebook is investing heavily in its video service, working hard to grow its video reach and ad efficacy. And it's making inroads. In August, Facebook achieved a billion more desktop video views than YouTube, according to comScore, and now serves up more than 3 billion video views every day. Such a strong upswing of video views on Facebook can be attributed to a few things.Read the full article