What Are Buyer Personas and Why Should Your Mortgage Company Care?

by Matty Byloos
RGR Marketing HIgh Quality B2B Leads Online What Makes Your Mortgage Customers Tick? Like acting, effective selling is all about the creation of relationships. After all, if you landed a starring role in a movie or theatrical performance, you’d want to know as much about your character’s backstory as possible, and you’d also research the backgrounds and motivations of the supp ...Read the full article