5 Steps To Jump-Starting Your Programmatic Strategy

Let’s assume that brand marketers have now presumably woken up to the necessity of a programmatic media strategy. All those stragglers have now booked their tickets on the programmatic express but are understandably trepidatious because of the complex technology and the bewildering terminology used to explain it. Here are five key considerations that will get you on the right path. 1.Read the full article