Broadleaf Commerce: Invest in Customization, Not Licensing

by Douglas Karr
Within the marketing technology space, there was massive growth with Software as a Service and the affordability of buying what you needed out of the box. Over time, SaaS overcame the cost of building and many SaaS companies took off as they won the build versus buy budget argument. Years later, and marketers are finding themselves at another crossroad.Read the full article