12 Add-Ons When Setting Up Google Analytics

One of the great things about Google Analytics, other than the fact it's free, is how simple it is – easy to set up and easy to use. But if you want to get the most out of your website data, there is additional functionality you can enable that isn't turned on by default. Here's my checklist for running Google Analytics to its fullest potential – because better data means a ...Read the full article