Facebook Expands Beyond Like, Comment & Share In Ranking Video In News Feed

by Martin Beck
Facebook is adding more signals to its ranking of video in the News Feed, adjusting the mix to make sure people see more of the videos they like on the social network. To do that, the company will expand on the traditional like, comment and share metrics and start also taking into account whether people are activating audio, making video full screen and other actions that indicate interest.Read the full article