Get ready for summer with these hot programmatic trends

By Alex LePage, VP Marketing and Product Strategy, Buyer Cloud, Rubicon Strategy The sun is shining, the beach is beckoning and the air conditioners are blasting. All that, plus the sweltering heat, can mean only one thing: It’s time to take a look at this summer’s trends in programmatic. Put on an extra layer of sunblock, because these programmatic trends are hot enough to burn you.Read the full article