You Cannes Do It! Award-Winning Ideas To Steal For Your Next Campaign

The cool cats of Newcastle Brown Ale’s Cannes Lion-winning campaign. Looking for creative marketing campaign ideas? What if I told you that there was a literal festival of creativity that celebrated the biggest and best marketing campaigns, and laid their secrets of success? There is! It is, of course, the Cannes Lions International Festival of Creativity.Read the full article

HEINEKEN NEWCASTLE BROWN ALE - IF WE MADE IT case film

DROGA5 New York / CAVIAR DIGITAL Los Angeles


#nofilter campaign


John Lewis: Bear & Hare Integrated Campaign

John Lewis: Bear & Hare Integrated Campaign adam&eve DDB London


Walkers Crisps put Gary Lineker inside a Twitter Vending Machine

As part of our Do Us A Flavour campaign, we at Walkers Crisps put Gary Lineker inside a Twitter-activated vending machine. Watch to see how people reacted as he surprised them with free packs of the 6 Do Us A Flavour finalists. We transformed two bus shelters along London’s Oxford Street and one in Clapham Junction into interactive Twitter-activated vending machines. We had Gary Lineker trapped inside (not literally, of course), just waiting to hand out bags of our six Do Us A Flavour finalists. All you had to do was tweet a unique hashtag to the Walkers bus stop machine to let Gary know you’d like to try some of his crisps, and watch as he drops them down the chute for you! There are six delicious Do Us A Flavour finalists to try, including Ranch Raccoon, Cheesy Beans on Toast, Hotdog with Tomato Ketchup, Pulled Pork in a Sticky BBQ Sauce, Sizzling Steak Fajita and Chip Shop Chicken Curry. All six flavours are available to buy in stores nationwide, so why not pick up a bag to try whilst you’re out and about to see what all the fuss is about! And don’t forget to go to https://walkers.co.uk to vote for your favourite Do Us A Flavour finalist. Voting will close on the 17th October, with the winner being announced on the 20th October. And whilst you’re at it, why not follow us at https://twitter.com/walkers_crisps and let your Twitter followers know what your favourite flavour is with the Do Us A Flavour hashtag.


GEICO UNSKIPPABLE CASE STUDY


Elevator: Unskippable - GEICO (Extended Cut)

You can't skip this GEICO ad, because it's already over. Subscribe to the GEICO channel and get updates automatically! http://www.youtube.com/subscription_center?add_user=GEICO Could you set two? GEICO's been saving people money for over 75 years. See how much you could save: http://on.gei.co/quote Connect with us on... Facebook: http://www.facebook.com/GEICO Twitter: https://twitter.com/GEICO Google+: https://plus.google.com/+geico Youtube: http://www.youtube.com/user/GEICO One more time: subscribe to the GEICO channel to get all the latest commercials automatically! http://www.youtube.com/user/GEICO?sub RELATED VIDEOS: • Cleaning Crew: http://youtu.be/Xmzm1JCOqtU • Family: http://youtu.be/pvcj9xptNOQ • High Five: http://youtu.be/8Dvx060Rx3g


Cannes Lions 2015 - "Volvo Interception" by Grey New York


Super Bowl 2015: Lexus Ad

Lexus unveils its hybrid SUVs, in this Super Bowl ad. Subscribe to the WSJ channel here: http://bit.ly/14Q81Xy Visit the WSJ channel for more video: https://www.youtube.com/wsjdigitalnetwork More from the Wall Street Journal: Visit WSJ.com: http://online.wsj.com/home-page Follow WSJ on Facebook: http://www.facebook.com/wsjlive Follow WSJ on Google+: https://plus.google.com/+wsj/posts Follow WSJ on Twitter: https://twitter.com/WSJLive Follow WSJ on Instagram: http://instagram.com/wsj Follow WSJ on Pinterest: http://www.pinterest.com/wsj/ Follow WSJ on Tumblr: http://www.tumblr.com/tagged/wall-street-journal