Interactive Content: How to Make Your Quiz Go Viral [Infographic]

Pop Quiz! Interactive content drives 2x the traffic and conversion rates that passive content does: True or False? If you answered false, I'm assuming you haven't been on Buzzfeed lately. A recent study by Demand Metric and Ion Interactive found that interactive content like apps, assessments, calculators, configurators, and especially quizzes not only better educate prosp ...Read the full article