Meet the Marketer Who Gives Brands the Middle Finger—and Profits From It

by Jillian Richardson
Most marketing ventures wouldn’t have the guts to describe themselves as a “liquor-filled chocolate treat” that’s “not for humorless bores.” But The Middle Finger Project, which is part of the copywriting company House of Moxie, is all about bucking trends. On the project’s website, its fearless founder Ash Ambirge goes on to explain that TMF is “in the business of shunning cl ...Read the full article