Case Study: SMB Marketing Firm Uses Chat App to Convert Clicks to Leads

by Stephanie Miles
Merchant: Outlook Bench Group Location: Washington, DC Platforms: LiveEngage, MailChimp Bottom Line: SMB marketing firm has found that 60% to 75% of leads are interested in learning more through real-time messaging tools. Fifty-nine percent of merchants see their websites as integral to their business success, and yet more than half say that less than 11% of their annual r ...Read the full article