Infographic: Why Influencer Marketing Works

by Amanda Walgrove
Aren’t you more likely to buy a product if it’s recommended by a friend than if it’s pushed in your face by a brand? Of course you are (assuming they have good taste and don’t dress like the cast of The Jersey Shore at Burning Man). This isn’t just conjecture. According to an infographic from influencer marketing platform The Shelf, 92 percent of consumers trust recommendation ...Read the full article

They Lied to Us - The Mini Musical

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