Email Marketing: How Ferguson Enterprises generated over $10 million in online revenue

by Daniel Burstein
Well, it’s that time of year again in Jacksonville, Florida. The sun is shining. The summer skies are blue. Surf’s up at the beach. And we at MarketingSherpa are doing our best to ignore the siren call of summer to focus on … applications. Lot of applications. Over 300 applications to speak at MarketingSherpa Summit 2016 in Las Vegas, to be precise.Read the full article

Focusing on Customer Experience

In this interview from MarketingSherpa Email Summit 2015, Courtney Eckerle, Reporter, MarketingSherpa, interviewed B2B Best in Show winner Mary Abrahamson, Email Marketing Specialist, Ferguson Enterprises. They discussed how Ferguson achieved $10 million in revenue by focusing on the customer experience as well as how quality of content can directly affect revenue. To gain access to 15 full session replays from MarketingSherpa Email Summit 2015, go to