Unruly Extends A View To 30 Seconds With New Video Ad Pricing Model

by Ginny Marvin
Social video advertising platform Unruly announced a new pricing model that brings it in line with YouTube and goes well beyond Facebook’s pricing standard for viewability. The new cost-per-completed-view (CPCV) pricing model allows marketers to pay for a view only after a video has been watched for 30 seconds.Read the full article