Different SMBs Need Different Marketing Plans

by Cynthia Diaz Shephard
While it appears clear that different business types require different marketing solutions, local marketers often lump all small- and medium-sized businesses together, along with their disparate marketing needs. This topic was covered in depth at last week’s CoInvent panel discussion at WeWork Soho in Manhattan; the event was entitled “HyperLocal Marketing for NYC Businesses ...Read the full article